ABC Handbook of Organizational Communication : A Guide to Internal Communication 2011 ed

ABC Handbook of Organizational Communication : A Guide to Internal Communication 2011 ed
The book also covers current realities like VT shootings and new technologies that affect crisis management; internal communication/employee communication issues; international and multicultural communication issues; generational issues; mixing traditional and social media; government relations; reputation management; basics of marketing communication as well as current trends; and customer relations.
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SKU SKU9510
ISBN Number 9780470894064
Author Tamara Gillis
 
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